Monthly Archives: January 2010

Price of Web Content, Freelance Writing, SEO

By admin | Published: January 27, 2010
Cost of Web Content and Pay for Freelance WritersHow much should we pay for content? There is quite a range out there. How much should writers get paid? In-house, outsource or partnerships? These are strategic as well as tactical questions.For those of us who want or need to buy content, it is paid for up [...]
Posted in Blogging, Content | Tagged , , | Leave a comment

Markdown, Flickr, YouTube, SlideShare - Plugins for Wordpress

By admin | Published: January 22, 2010
Markdown Wordpress PluginMarkdown is a fantastic tool for providing document markup that is then transformed into HTML. Storage space is reduced from storing HTML, therefore queries to retrieve are reduced, and most importantly readability is increased.The Markdown Wordpress plugin (v.1.2.2 in any case) works great though in our current template we have trouble with it [...]
Posted in Blogging, Wordpress | Tagged , , , , | Leave a comment

Dofollow plus PageRank equals Linkjuice (DF+PR=LJ)

By admin | Published: January 21, 2010
Dofollow + PageRank = LinkjuiceThe nofollow attribute in HTML hyperlinks, along with the illustrious Google PageRank are two of the more obvious and important factors for the SEO professional. I think that for individual website owners, knowing about this is much less important.Better is hiring (on occasion) a good SEO/SEM consultant who has your best [...]
Posted in Links | Tagged | Leave a comment

SEM - Search Engine Marketing

By admin | Published: January 16, 2010
Generally the SEM side of SEO/SEM means the paid aspect of search marketing.SEO and SEM - Both are MarketingBoth SEO and SEM deal of course with marketing, which is "the creation of a customer" in the words of the guru Peter Drucker. If your SEO guy or gal doesn't understand marketing (or thinks it is [...]
Posted in Marketing, Strategy | Tagged , | Leave a comment

SEO / SEM 101 - Internet Marketing at SEO Chiangmai

By admin | Published: January 14, 2010
The Art of Internet MarketingInternet Marketing can be a bit confusing as there are many moving parts. Search Engine Optimization (SEO) and Search Engine Marketing (SEM) themselves overlap when it comes to keyword and competitor research, though there are different optimizations and activities to perform as well.Internet Marketing OverviewFor a general overview of the topic [...]
Posted in Advertising, Analytics, Domains, Ecommerce, Links, Press Release | Leave a comment

SEO, Internet Marketing and Ecommerce Popular Links and Linking Tactics

By admin | Published: January 14, 2010
SEO, Internet Marketing and Ecommerce popular links, linking resources, tactics and strategiesPopular LinksPageRank 8Magneto - Open Source Ecommerce softwarePageRank 7Commission Junction - for SEM and affiliate marketing Matt Cutts - Google and SEO OpenX open source ad server Google Webmaster Central Blog Vertical Response - Email, postcards and survey campaignsPageRank 6Paid Content - The economics of content SEOmoz BlogPageRank 5bg [...]
Posted in Links | Tagged | 1 Comment

SEO for Browsers, Market Share, Regression Testing, Firefox, Chrome, IE6, IE7, IE8

By admin | Published: January 14, 2010
The Humble Web Browser, Center of the UniverseAh, the humble Web Browser. Without it our customers cannot visit our site, yet there is a proliferation of browsers and we need an SEO-wise strategy to deal with them for development and regression testing.Design for FirefoxNo need to be other than didactic here, simply design for Firefox. [...]
Posted in Browsers | Tagged , , , , , , , | Leave a comment

Technorati Fail - Now completely irerrelevant for SEO

By admin | Published: January 7, 2010
From Relevance to Irrelevance in Two MonthsTechnorati is now completely irrelevant for SEO. It took a whole two months since our post on Technorati as part of the 30 Links in 30 Days Linkbuilding Campaign (Day 8, to be exact).PageRank Stripped from PagesHow did that happen? Since October 30, 2009 it appears that PageRank has [...]
Posted in Links | Tagged , | Leave a comment

Linking Guidelines - Links to Images, Content

By admin | Published: January 5, 2010
Links to ImagesStudies show that people don't usually expect to find a photo or image at the end of a text link that does not refer to the link as having an image. There are a few ways (options) to handle this.Have a link that says: "(photo)" or "(image)" after a given description text, and [...]
Posted in Blogging, Images, Links | Tagged , , , , | Leave a comment