Technorati Fail - Now completely irerrelevant for SEO

From Relevance to Irrelevance in Two Months

Technorati is now completely irrelevant for SEO. It took a whole two months since our post on Technorati as part of the 30 Links in 30 Days Linkbuilding Campaign (Day 8, to be exact).

PageRank Stripped from Pages

How did that happen? Since October 30, 2009 it appears that PageRank has been stripped from blog pages as well as from account pages](http://technorati.com/people/jeffmcneill).

Blog Claim Process Now Broken

Two months is not a long time to be out of date, but of course in the SEO world, two months is an eternity, with unhappy customers and potentially business-destroying revenue crashes. For this reason one shouldn't count on the quaintly out-of-date About.com network.

It turns out based on the comments that the blog claim process has been broken since around August, or perhaps earlier. We at SEO Chiangmai began testing this in early December and it is indeed broken. Blog claims simply don't happen.

Summary - No PageRank, No Way to Create Links

In sum, PageRank (the raison d'etre of linkbuilding, beyond a trickle of traffic flow) is now gone, and unless one wants to create account upon account (account creation is still possible, but blog claims are not), then there is no way to create actual links to sites (under a single account).

Boo!

Related posts:

1. 30 Links in 30 Days Linkbuilding Campaign - Day 8 - Technorati